Sharp Electronics Corp.

SHARP WILL SHOW ITS FUTURE GENERATION 8K UHD LCD DISPLAY AND DEMONSTRATE COLLABORATION WITH INTEL® TO EXPAND OPEN PLATFORM DESIGN POSSIBILITIES

MAHWAH, NJ, March 15, 2016

Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation, is proud to participate in the 2016 Digital Signage Expo (DSE) in Las Vegas, March 16-17, 2016

At the event, Sharp will present its full line of Commercial and Professional High Definition and 4K Ultra High-Definition displays, including a demonstration of its 85" Class (diagonal) 8K 120Hz LCD display utilizing IGZO technology. Featuring 16-times the pixel resolution of 1080p, new wide color gamut technology and HDR functionality, the new 85" (diagonal) Class 8K Ultra HD display represents the future generation of commercial display technology, and is so sharp it seems as if you’re looking through a window.

Additionally, Sharp will showcase examples of its many “Relationships@Work” through strategic and mutually beneficial relationships that can enhance digital signage and deployment. Notably, Sharp has been collaborating with Intel® to bring a Mini Open Pluggable Specification (Mini OPS) solution to market. Intel originally introduced Open Pluggable Specification (OPS) to the market and with Mini OPS expanding the possibilities for displays, this collaboration aligns with Sharp’s open platform design philosophy. Sharp is basing its next-generation digital signage platform architecture on Mini OPS for touch displays and non-touch professional displays, as it enables simplified digital signage development and deployment, low power, reliability, and a validated compact, fan-less design. The open architecture enables Sharp to deliver an optimal user experience that includes LEED compliance and support for Windows 10 Enterprise.

Visitors to Sharp’s DSE booth will also see the benefits of the Strategic Alliance Resource (STAR) program, an exclusive program for third-party products and services that compliment Sharp’s Pro AV products. Additionally, the Sharp Certified Reseller Program helps Sharp professional display dealers, integrators and consultants increase their sales opportunities by allowing them to purchase from any Sharp authorized distributor.

Sharp will showcase a number of real-world applications for its products and alliances including the Connected Café, a solution powered by Scala, a global leader in digital technology and one of its STAR alliances. The café will have self-serve kiosks for placing coffee orders and taking selfies. Once the order is ready, the customer’s photo will come up on a Sharp display. Also demonstrated with the Connected Café is Scala’s real-time insight reporting, allowing for screen content optimization including pricing and promotions.

“In the digital signage business, we know relationships mean everything. As a result, we are showing how our open architecture yields seamless digital signage integration for our Relationships@Work,” said Mike Marusic, Senior Vice President, Marketing, Operations and Services, Sharp Imaging and Information Company of America. “We are looking forward to demonstrating our new technology and showcasing our use of open standard to foster current and new relationships at Digital Signage Expo 2016.”

Sharp will be at booth #1223 at DSE, where it will also host a happy hour at the close of each day and provide opportunities for a daily drawing. Visitors can get up-to-the-minute news and connect with Sharp at DSE on social media using the #EngageWithSharp hashtag. Stop by to see firsthand how great business relationships truly work.